Online Video Advertising for Hispanic Publishers
Video is the most engaging, fastest growing type of content being consumed by Hispanics. The AlcanceMG Hispanic Video Advertising Network offers top brand advertisers and increased revenue to publishers whose websites feature approved video content,. Alcance Media Group also offers publishers strategic support.
Top Ad Serving Technology
Video Consumption Amongst U.S. Hispanics
- U.S Hispanics watched 6:29 hrs/month watching videos online (compared to 3:52 non Hispanics)
- 64% of Hispanic Internet users visited a video site in one month, versus 50% of the general population
Video Consumption in Mexico and Latin America
- More than 80% of internet users in Brazil, Mexico, Argentina, and Chile watched online video in 2011 with Mexico having an online video penetration of over 87%